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Writer's picturePriscilla Shumba

FISHING FOR SOME BUSINESS?-- HAVE THE RIGHT STRATEGY


Fishing for some business? Do you have the right strategy for the target market you are after? Here's a few things to think about:

✅Right location: Are you where your target customer/audience hangs out? Another way to think of this: Who has your audience? Study what they're doing to identify which gaps they are leaving. What are they not catering for? Can you overdeliver in value to this gap?

✅Right bait: Do you have something to offer your potential client that they will want and need? What will get their attention? What will get their permission for contact? Take time to craft a strong lead magnet.

✅Right mindset: Are you patient enough to wait for that bite? If you've done everything right, it's time to wait. Nothing happens in an instant. It takes time to build up a community or audience. It takes time to grow a great business.


A fisherman/woman never calls it a day until they have made a catch. Have the right strategy in place, and keep changing the tactics to see what works best.


Psalm 118: 24 "This is the day the Lord has made;We will rejoice and be glad in it."


It's going to be a good day. 🌻🌻🌻


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